Thursday, March 17, 2011

indiancompass.com: Directing Indians around Europe like no guidebook can


It has been silence on my blog for so long. 

But my life has been noisy, chaotic, busy, exciting and full of challenge. I am no longer jobless, footloose and fancyfree in London. 

No, no. Nobody offered me a job. But I have created one for myself. I am now - Gentlemen and Ladies - the founder and editor of a travel website: indiancompass.com. It’s purpose: To Direct Indians Around Europe Like No Guidebook Can. 

I can say without any doubts that my site - which I started along with a friend and Erasmus-Mundus alumni, Sakshi Ojha ten days ago - is the first site connecting Europe as a holiday destination to Indian tourists in a dedicated way. 

You will roar, Come On! What about Lonely Planet? What about Time Out? What about Conde Nast Traveller? 

And my answer is, what about them? They are not written for Indians. Most guidebooks are written with Australian and American backpackers in mind. Will you ever find a reference to Bollywood, Indian history, vegetarianism, travelling with one’s old parents and most importantly, VISAS in these guidebooks. Nope. Because they don’t “do” Indians in these guidebooks. 

Which leaves us with the LP and CN Traveller magazines. These magazines will help you find destinations to travel to - exotic, far-off, mysterious, seductive, expensive destinations. But they won’t tell you how to deal with the realities of travel: how to get to these destinations, how to book for accommodation smartly, which visas to apply for, how to get the best of Rs--Euro exchange rate, how to get your public transport from the airport to the hotel, where to take taxis and where not, how to make the best of just a day in a new city, how to survive as a vegetarian in meat-dominated countries, and many such details that confuse, harass and worry us through our travels. 

And my experience is that lesser these niggles, the more travel becomes a pleasure. 

So I, along with five experienced Indians who have travelled around Europe, will do the honour.

My venture arises out of my frustration. While publishing in India is growing exponentially, most of it is aspirational, and little of it is arising from within. Yes, it is good to give people aspirations. But you should also give them the necessary tools to achieve those aspirations. My website is that practical, down-to-earth, riddled-in-reality tool. And I am damn proud of it. 

My project has arms, legs and brains. Will it have luck? That will depend on you. 

Visit my site, Indian Compass. Use it, read it, comment on it, criticise it - if you must - and help me make it something useful. 

And if you like it, go to its Facebook Page called Indian Compass, and like it there. 

Site: indiancompass.com
Twitter account: indiancompass
Facebook page: Indian Compass
email address: info@indiancompass.com

Thursday, February 3, 2011

Events in Egypt: Whose revolution is it anyway?

So for the seventh day in a row, all the front news on British newspapers (BBC News, Guardian, The Independent) is dominated by events in Egypt.

I wonder why British newspapers think it is critical for Britons to follow the Egyptian uprising against its dictator so painstakingly, giving it greater importance over anything that is happening in their own country for days on end. 

Mind you, I am not saying that the events are unimportant. They are momentous – but for the Egyptians. Not the Britons. I can understand coverage. I don’t understand coverage in exclusion to everything else. I am sure British people are excited for the Egyptians, and wish them well. But they play no material role in the success or failure of the revolution. That will be up to the Egyptians. And either way, life in Britain will go on as before without people feeling even a speed bump.

Yes, Middle East is strategically important to the West. But that is of greater concern to the governments not the people. The British people accepted the fact that Middle East was run by dictators. It didn’t stop them from going there on exciting holidays or shopping trips. Yes, they disapproved – especially at dinner parties – but accepted it as a reality. Now, as these countries become democracies, they will accept that too, and continue with their holidays.

I don’t think the British people share the rushed, amazed excitement of the journalistic community over the events.

I would put the sustained coverage to two things.

Journalists are excitement-junkies. They need to believe that what they do is exciting and important, and what is more exciting and important than a suppressed majority rising up against their evil dictator. Never mind, that neither comprise their readership.

And second, an empire hangover. Somehow, Britain is unable to accept that the welfare of half of the world is not up to them. They don’t decide the fates of people beyond Britain. That there was a dictatorship in Egypt and Tunisia was not Britain’s doing. That its people rose up against them wasn’t either. It is their history, struggle and victory. British media can cover it, discuss it, explain it – but Britain can’t share it. So get over it!

Sunday, January 23, 2011

Google: Why despite a tough year, I believe in its longetivity

Google says "I will survive".
Ok, it might sound like tom-toming, but honestly, if others won't acknowledge your cleverness then you have to do it yourself.

Eric Schmidt is stepping down as google's CEO. And here's what The New Yorker has to say on how Google's 2010 year has been: "...Google was becoming defensive. All of their social-network efforts had faltered. Facebook had replaced them as the hot tech company, the place vital engineers wanted to work. Complaints about Google bureaucracy intensified. Governments around the world were lobbing grenades at Google over privacy, copyright, and size issues. The "don’t be evil" brand was getting tarnished, and the founders were restive."

Only, I asked if the same was about-to-happen to Google in December 2009 on this blog. The date was Dec 27, 2009. Now everyone seems to have asking the same question. 

But I think I have moved on. Given all that has happened in 2010 - and yes, I include Facebook's incredible 50 billion dollar valuation in it - I think Google is going to regain its pre-eminent position as a tech company. 

There are two reasons why.

The first is Google's Watch This Space campaign and its efforts to promote online advertising. As I wrote in a blog entry in October last year, Google has figured out that it needs to help the "creatives" to make online advertising an attractive, measurable and exciting opportunity, something that it is not right now. And it has thrown its might behind making that possible.

Only someone who is in the media - jobless like me because print is not selling, and online media is not profitable - knows that everyone needs smart, online advertising to take off. And Google is focussing its energies on convicing advertisers that it is possible.

Already, in the last one year, I have seen several sites move on from ugly banner ads to more attractive, interactive and expandable real media ads - something Google talks-of in its campaign. The clutter seems to be giving way to neater, more navigable sites with attractive, non-intrusive, advertising. See Londonist (which has revamped itself so attractively), or Time Out (which too looks so much neater after its revamp) or Times Crest in India. 

Yes, social media will be the way to go for small businesses. But big businesses - the colas, cars, fashion brands etc - will still need the big platform to attract customers and fight out competition. They will still need advertising and that is where the big, indecent bucks lie. Small businesses may begin with promotion over social media, but at some point they will have to go beyond the friends-of-friends and reach out to the masses in a single sweep. And attractive online advertising will be that platform, and Google is ahead of others in making that happen.

The second reason is Android. Yes, we love the Iphone. Sid & I bought one. But we don't like the way Apple straight jackets you into an Apple personality narrowing your choices to its own software and hardware. We have heard good reviews of Android from our tech friends - it is easy, dependable and most importantly is customisable with different products. Between Sid & myself our second smart phone will probably be the Android. If Sid & I - who are very mainstream buyers - are coming to this conclusion, so must many many others. Sales figures certainly seem to support this prognosis.

I think once Iphone has milked its first mover's advantage, Android will overtake it by simply being a less suffocating buyer to deal with.

And this is why I say: more power to google, my friends. As we say in Hindi: It is a "lambi race ka ghoda" (a horse meant for long races).

Monday, January 17, 2011

William Dalrymple: are literary credentials not enough?

William Dalrymple at a book launch at India Habitat Centre
I was a little surprised today to find an article in The Independent about a minor literary slugfest going on in India.  I thought that Hartosh Singh Bal’s article in Open magazine, accusing the Indian literati of a colonial hangover, was a brave and interesting stand. But I didn’t expect to read about it in a British newspaper.

Bal made some pertinent points in his article. Is the British-author William Dalrymple the best person to organise the premier literature festival of India? Can’t we find someone home grown to head it? And what’s up with this British fixation – why don’t American authors or American books make as much news? And when did foreign correspondents become the expert commentators on India and everything that happens there, in the first place? Aren’t we Indians better placed to make that assessment?

But I also have three problems with Bal’s article.

First, the standard of English newspapers and magazines in India is rather low. The entry requirement for people wanting to become English language journalists in India is a basic ability to read and write in English. A bit of training in reportage and writing is preferable but not critical. The problem is that without training in good, sharp reportage, commentary sounds empty.

A few months ago, I wrote a blog pointing out the appalling language gaffes habitually made by the National Cultural Editor of the Hindustan Times, one of the largest selling English language newspapers in India. A number of comments in his defence basically asked why pick on him when everyone else is equally bad. To me that says a lot about the sorry state of Indian English newspapers – and I say this, fully aware of the irony that I myself was trained in the same industry. I am open to the idea that perhaps, I am a terrible writer too because I am the product of the environment around me – and it wasn’t generally a very invigorating environment as far as English language or reportage are concerned.

It would be dishonest of me if I didn’t accept that the standard of research, reportage and editing of British newspapers is far superior. Maybe that is why British foreign correspondents’ books on India inspire greater confidence among both Indian and foreign readers: A well-written copy is just more acceptable than a more authentic but poorly written one.

Bal also seems to have ignored the role British Council has played in encouraging a cultural scene in India. For the longest time in Mumbai, the only place I could turn to for any literary or cultural consumption was the British Council. There were no bookshops, good libraries, or clubs to turn to for book festivals, readings, book launches and panel discussions. And the Council embraced Indian authors in English with great enthusiasm: In fact, I was introduced to the writings of many Indian English authors at the British Council, not at school or college or through the Indian media.

But naturally, the Council also encouraged British authors and artists in India. But if the toss-up was between having British authors being promoted in India and not have any platform for Indian authors at all – I would each time choose the former. The British Council's dominance may be waning now, but I am still grateful to it for maintaining an oasis of art in an otherwise fairly unstimulating cultural scene of Mumbai till the 1990s.

Perhaps, the greater visibility of British literature in India over American literature is simply the result of a British Council being more active than the American Cultural Centre. 

Finally, Dalrymple may be British, but all his books on India have been thoroughly researched and beautifully written. His knowledge of Indian culture is far superior to many Indian cultural writers. He is also a tireless and passionate ambassador of South Asian culture – whether that is self-serving or not is another debate all together. And he is an incredible networker and marketer. On the whole, he fulfils the categories necessary for organising an Indian literature festival.

If ones ethnicity and background were such an important criteria for selection, why didn’t we all protest when Fareed Zakaria was made the editor of the Time magazine?